Terms of sale

These Terms of Sale apply to purchases made from CellArena, the retail brand of Cell Arena Electronics Trading LLC (“CellArena”, “we”, “us” or “our”), through cellarena.ae or at our showroom in Gargash Centre, Deira, Dubai.

By placing an order, you confirm that you have read, understood and agreed to these Terms of Sale, together with our Shipping Policy, Refund Policy and Privacy Policy.

1. Orders and Availability

CellArena offers guest checkout for online purchases. To place an order, you must provide accurate, complete and current contact, delivery or store-pickup information, including a reachable UAE mobile number.

All orders are subject to product availability, payment confirmation and acceptance by CellArena. We may refuse, cancel or limit an order where stock cannot be confirmed, payment is declined or cannot be verified, delivery is outside the UAE, product information contains an obvious error, or we reasonably suspect fraud, misuse or unauthorised resale.

An order confirmation email, message or payment acknowledgement confirms that we have received your order. It does not guarantee dispatch until payment is accepted and the product has been allocated to your order.

2. Prices, VAT and Promotions

All prices are displayed in UAE dirhams (AED) and include 5% UAE VAT unless clearly stated otherwise on the relevant product page.

We take reasonable care to ensure prices and product details are accurate. If an obvious pricing, description or availability error is identified before fulfilment, we may correct the error or cancel the affected order. Where practical, we will contact you before cancellation or before processing the order at the corrected price.

Promotions, discounts, instalment offers and payment-method availability may be subject to separate terms, availability and eligibility requirements.

3. Payment

Available payment methods are displayed at checkout and may include card payment, Tabby and cash on delivery.

Card and Tabby payments are processed by the relevant payment provider. Cash-on-delivery orders remain unpaid until payment is collected by our courier or authorised team. Stock for card and Tabby orders is reserved only after successful payment confirmation, not when an item is added to cart or checkout is opened.

4. Product Information and Warranty

We aim to provide accurate product descriptions, specifications, colours, images and storage options. However, product images are for illustration and the actual product, packaging or colour tone may vary slightly.

Unless otherwise stated, products are supplied as new and sealed units. Eligible devices include the official manufacturer warranty provided with the product, subject to the manufacturer’s terms, coverage, exclusions, region and service process.

CellArena does not provide a separate insurance policy. Warranty claims are handled in accordance with the applicable manufacturer warranty and UAE law.

5. Delivery and Store Pickup

We deliver within the United Arab Emirates only. Delivery availability, estimated timeframes, cut-off times and store-pickup conditions are described in our Shipping Policy.

Risk in the product passes to you when the order is delivered to you, your nominated recipient or collected from our Deira showroom. Ownership passes once we have received payment in full.

Please inspect your order on delivery or collection. If an item arrives damaged, incomplete or incorrect, contact us promptly with your order number and relevant photos.

6. Returns, Refunds and Defective Products

Change-of-mind and unused returns are governed by our Refund Policy. Unopened eligible items may be returned within 14 days, subject to the conditions stated in that policy.

Nothing in these Terms limits rights available to you under applicable UAE consumer-protection laws, including rights relating to defective, damaged or incorrectly supplied products.

7. Customer Responsibilities

You are responsible for ensuring that your delivery address, contact number and order information are accurate. CellArena is not responsible for delays, failed deliveries or additional costs caused by incorrect information, missed calls, refusal to accept delivery or failure to collect a store-pickup order within the stated period.

8. Limitation of Liability

CellArena is responsible for supplying the products you purchase and handling documented defects as required by applicable law.

To the maximum extent permitted by law, CellArena is not responsible for delays or failures caused by events outside our reasonable control, including incorrect addresses, missed calls, courier disruption, weather, traffic restrictions, road closures, public emergencies or technical service interruptions.

9. Governing Law and Disputes

These Terms of Sale are governed by the laws of the United Arab Emirates. Courts in Dubai shall have jurisdiction over disputes, without limiting any mandatory consumer forum or consumer right available under UAE law.

10. Contact Us

For order support, delivery questions, returns, refunds or product assistance, contact:

Cell Arena Electronics Trading LLC
Office 601, Gargash Centre, Al Sabkha Road, Deira, Dubai, UAE
Phone: +971 4 251 5217
Email: support@cellarena.ae
Trade licence: DED No. 1071849